Women’s World Cup Champions Are Using Clout to Spotlight Inequality
One is a self-proclaimed “walking protest” with fuchsia hair who sparked petulant tweets from the president. The other is a vocal vegan who riled up the Brits with her celebratory tea-time pantomime during a July game against England. Together, Megan Rapinoe and Alex Morgan led the U.S. women’s national soccer team to its second consecutive World Cup win this summer — and are hoping to rack up yet another victory in their next skirmish: a battle for equal pay.
The California natives and the team they co-captain have enjoyed much public glory as a result of their FIFA wins. In 2015, they were the first women’s sports team to be honored with a ticker tape parade in New York City, which they followed by visiting Barack Obama in the White House. Morgan was voted U.S. Soccer Female Player of the Year for 2018, and Rapinoe was named FIFA Women’s Player of the Year for 2019. Just last month, both were featured in Fortune magazine’s Most Powerful Women in Business issue.
Yet despite the honor and hefty profit they’ve brought to the United States Soccer Federation (USSF), they argue that the men’s team is compensated at much higher rates despite never having won a World Cup. Now, with the eyes of the world — and especially those of idolizing young girls — on them, they’re using their considerable clout to bring attention to that absurd discrepancy.
